This month sees the launch of the new Majestic-developed Nisa International website. Nisa International, the UK’s leading grocery export wholesaler, contacted Majestic with a brief to expand their existing online presence and offer online ordering from an up-to-date product catalogue. The new site would also be required to provide cross and up-selling opportunities and help to make improvements to internal efficiencies.

fully integrated with Nisa Internationals existing export management software, with 20,000 products available for online ordering Majestic satisfied these business requirements by developing a site which is fully integrated with Nisa International’s existing export management software, with 20,000 products available for online ordering. The website is also integrated with the company Sage CRM system allowing customers to access their order history and financial summary online. Personalised product lists can be created for each user to streamline the order process which can then be compared against top order lines as a means of promoting additional products.

add real value to our online presence and provide the best possible service to our customers “Nisa International were looking for an online agency who would be able to deliver a solution which would add real value to our online presence and provide the best possible service to our customers” says Mike Leaning, Information Systems Manager at Nisa International. “Majestic were innovative in their use of technology and succeeded in creating a website that is fully integrated with our current systems and processes and is already having a positive impact on our business”